UNIVERSITY OF NEVADA, LAS VEGAS

UNLV, like its Las Vegas home, is ever-growing, ever-changing, and—in every way—surprising. Each college and department is doing work that could literally change the world. So we asked our longtime partners at the university to embrace the mascot. Lean in. Because, in so many ways, Rebels Make it Happen.

INDUSTRY
Education

SCOPE
Television, social media, print, digital, out-of-home, collateral

UNLV campaign photo: swimmer in a cap and goggles running in an indoor pool, half above and half below water

ENVIRONMENTAL

UNLV "Rebels Make It Happen" campaign: campus banners, building wrap and students in graduation regalia
UNLV billboard: "REBELS MAKE IT HAPPEN" with a view of Mars and "The road to Mars runs through Vegas."
UNLV outdoor ad: smiling graduates in red caps with "A BRIGHT FUTURE BEGINS HERE!" and "REBELS FOREVER" unlv.edu/rebelsforever
UNLV outdoor ad: three smiling graduates, one in a lei, with "A BRIGHT FUTURE BEGINS HERE!" and "REBELS FOREVER"

PRINT

UNLV print ad: "REBELS MAKE IT HAPPEN" on climate change and water shortages, with desert, dam and spring photos
UNLV Chronicle of Higher Education ad: "REBELS MAKE IT HAPPEN" on UNLV Public History, with Hoover Dam and Stardust sign photos
UNLV Chronicle of Higher Education ad: "REBELS MAKE IT HAPPEN" on Professor Nancy Lough and Title IX, with tennis and soccer photos

We did ads specifically for the Chronicle of Higher Education to tell just a few of UNLV’s many stories.

UNLV airport duratrans mockup: two "REBELS MAKE IT HAPPEN" ads on wastewater pathogen detection and telepresence robots
UNLV airport wall graphic mockup: "REBELS MAKE IT HAPPEN" beside two students studying at a table
UNLV airport sign: "REBELS MAKE IT HAPPEN" on faster brain health therapies, with researchers in lab coats
UNLV airport sign: "REBELS MAKE IT HAPPEN" on the Sports Research and Innovation Initiative, with a swimmer in a pool
UNLV airport sign: "REBELS MAKE IT HAPPEN" on geoscientists working with NASA's Mars mission team
UNLV airport wall graphic mockup: "REBELS MAKE IT HAPPEN" beside two students studying at a table

HUGHES COLLEGE NEWSLETTER

We do work on behalf of many colleges and divisions within the university, including Lee Business School, Boyd Law, and UNLV Foundation. One of our more extensive projects was a complete overhaul of the College of Engineering’s newsletter—re-introducing the school as a powerhouse of innovation.

UNLV College of Engineering newsletter pages: Lockheed Martin space collaboration, drone research and Solar Decathlon spreads

Featured work
Optum
See The Work
Resorts World Las Vegas brand guidelines books with the red car campaign photo on the cover
Resorts World Las Vegas
See The Work
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